27 minutes, 58 seconds
In this iCHIEFS podcast episode, we welcome Ben May, a longtime firefighter and previously the fire commissioner for Woodinville, Wa. He also happens to be a marketing expert, and he’s been using his experience to teach the fire service how --and why -- it should market itself to the public it serves.
By sharing his extensive expertise in topics like visibility, public relations, and brand-based fundraising, Ben gives us a new perspective on the role fire departments can play in their communities. Join us and listen in as we explore these topics and more on the iCHIEFS podcast!
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