Registration & Hotel

LMA Registration and Hotel

Counterpart Discount

Because attending the conference with your fire department chief or union representative counterpart is invaluable, LMA offers additional registration savings when counterparts commit to attending together. To obtain a counterpart discount, complete the LMA Counterpart Discount form. After the request is validated, you’ll receive a promotional code for $50 off each registration to use when you register.

You must have your counterpart promotional code before you register. Counterpart discounts are not available after registration is complete.

Request a counterpart discount


We look forward to welcoming you to the LMA Conference.

Do you qualify for a counterpart discount?
Register Now
Or print the registration form to return via fax or mail.


Don't delay, book your room today!
Reserve Your Room
See more details below.


Conference Rates

Early bird: By 2/28/2018 After 2/28/2018
Full Conference $450 $475

Onsite Registration Hours

Registration will be located outside the Centennial Ballroom.
Thursday, April 5 7:00 am - 3:00 pm
Friday, April 6 7:00 am - 3:00 pm

Cancellation/Substitution Policy

All cancellations will be subject to a $75 administrative fee. Cancellations must be sent in writing to the registration Center via e-mail to by Wednesday, February 28, 2018.  Telephone cancellations will not be accepted. After Wednesday, February 28, 2018, substitutions will be allowed in the event the registrant is unable to attend, but no refunds will be issued. Telephone substitutions will be permitted.

Conference Headquarters Hotel

Hyatt Regency Denver Convention CenterHyatt Regency Denver Convention Center
650 15th Street
Denver, Colorado, USA, 80202

Reserve Your Room

A block of rooms has been secured at the Hyatt Regency Denver at $180 plus tax, per night, standard single/double from April 3 - 6, 2018.

Reservations must be made by Tuesday, March 13, 2018. After Tuesday, March 13, reservations will be based on availability and current rate. Please make your reservations early to ensure availability.

Hotel Poachers

The IAFC has been alerted that unauthorized housing companies (called hotel poachers) have been contacting registered attendees and exhibitors offering cheaper rates at hotels in the IAFC’s LMA Conference housing block. This practice, also known as room pirating, is a scam that all attendees should be aware of in order to avoid passing along personal and financial information.

How hotel poachers book rooms and attempt to get your money:
Most poaching agencies do not have a contract with any hotels for room blocks. They will contact a housing wholesaler, such as Expedia, Priceline, etc. to see if rooms are available that they can mark up to resell to unsuspecting guests. Hotel poachers will claim to be calling on behalf of the IAFC or state that they are the official housing company and will sometimes ask that your room be paid in full, up front.

What we do, and what you can do, to avoid hotel poachers:
The IAFC negotiates contracts with hotels to include clauses to protect our attendees should the hotel oversell the rooms or any other issues that may arise with reservations. Rooms reserved outside of the IAFC's LMA Conference housing block do not have official contracts with the IAFC; therefore, we are unable to help you if any issues arise.

Protect yourself:

  • Be aware that the IAFC has housing blocks with the Hyatt Regency Convention Center only.  To book a hotel room you must call or go online to reserve your room - a company will not call you to book your room for you.
  • Trust your instincts and the old adage: If it sounds too good to be true then it most likely is.
  • If you are ever unsure whether or not something is legitimate, contact us first before providing your personal information, company information, or any financial information.

If you receive an unrequested call or email from any company that is not our official housing provider, contact us immediately.


For hotel parking, maps and information on getting around, visit our Travel Page.