Need help with volunteer recruitment & retention?
We can help!
Volunteer firefighter recruitment and retention plans
Marketing and demographic data for targeted outreach
Development of social media calendars
Day-to-day management of federal grants like SAFER
Site visits to make recommendations for improving recruitment/retention
Recruitment/retention presentations and seminars
Designing and printing of recruitment campaign marketing materials
Assistance in media buys and ads
Ideas of items to include in SAFER R&R grant proposals
Recruitment & Retention Program Management/Coordination Services - cost depends on scope
The IAFC offers program management services to help with your recruitment & retention efforts. We understand that volunteer/combination departments are often limited with resources, and we can take on the time-consuming task of managing your recruitment/retention program. We’ve successfully managed national, statewide, and local recruitment & retention programs over the past seven years. We have grant management experience and can help with grant reporting, budgets, the day-to-day program implementation of deliverables, etc.
Recruitment Planning Services
Customized Marketing & Recruitment Plan - $5,000 and up depending on scope
We’ve created customized marketing/recruitment plans for departments nationwide. To create the plan, we will learn about your goals, needs, and challenges via phone or through an on-site visit. After that initial discussion, we’ll have follow-up calls and then finalize a 12-month recruitment/retention plan for your department to implement.
Additional items that can be included to help with the plan:
- Geographic Information System (GIS) Tapestry Report with Demographic/Marketing Data - $5,000
To build a successful recruitment and retention program, it helps to have updated demographic and marketing data. We will create a department specific GIS Tapestry Report that details your area’s demographics as well as lifestyle data (hobbies, buying habits, interests) and media preferences (music, tv). Here’s a sample report.
- Recruitment & Retention Tips and Tricks Presentation - $3,000
We will come to your area and conduct a session on proven recruitment & retention techniques. This presentation has been well-received at national conferences. Price includes travel expenses and personnel hours for 2-3 people.
- Social Media Calendar Development - cost depends on scope
We’ll develop a monthly social media calendar to help enhance your online presence and get your message out. Posts will include recruitment messages, recognition of current volunteers, upcoming events, and more.
Recruitment Campaign Marketing Material Design - $3,500
Need a catchy recruitment slogan and campaign? We can help you design a recruitment campaign that will resonate with people in your community! We also have great relationships with printers and can help get the campaign materials printed for you at a decent price – banners, posters, brochures, banner stands, tents for events, tablecloths, wallet cards, and more. The price above includes designing the campaign theme and up to five types of promotional materials. Price does not include the actual printing costs, but we will help you get cost estimates. See some samples here:
Recruitment/Department Website Development - $10,000
One of the keys to an effective recruitment program is having a user-friendly website. We can create an eye-catching and modern website. You’ll need to provide the content and we’ll build it and train you on updating it. Examples: www.VolunteerFireTN.org; ww.EverydayHeroCT.org and www.EverydayHeroVA.org
Coordination of Media Buys - $500 and up depending on scope
There are so many media outlets nowadays that it can be overwhelming. Let us help you navigate the various options and work to get you the best prices. We have relationships with iHeartMedia and Pandora. We also have experience working with radio and tv stations, periodicals, billboards, social media, etc. Price is dictated by number of personnel hours needed to contact the media outlet and get an agreeable price and contract for you.
For more information, contact Kelly Ameen at 703-273-9735 or firstname.lastname@example.org.